MEDIUM DEMANDPop. 111K
Off-peak rates available - best time for interior work

How Much to Charge for House Cleaning in Las Cruces?2026 Local Rates & Calculator

The Las Cruces metro area has approximately 44,554 households - potential house cleaning clients within a 15-mile radius. Lower competition here means new providers can quickly become the neighborhood favorite.

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Use 0.5 for half baths

$

Suggested: $31/hr based on Las Cruces wages

Your Pricing

Recommended Price

$134/visit

Range: $123 - $151

$31/hr equivalent - 4.3h estimated

Cost Breakdown

Labor Cost$118.21
Supplies$13.00
Subtotal$131.21
Frequency Discount-$19.68
Markup (20%)+$22.47

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Las Cruces House Cleaning Market Intelligence

Pricing models, earning potential, and market comparison for house cleaning in Las Cruces.

House Cleaning Pricing Breakdown

Pricing ModelLowTypicalHigh
Per room$22$35$53
Per sq ft$0.04$0.09$0.13
Per hour$22$31$44
Flat rate (whole house)$88$154$220

Prices adjusted for Las Cruces cost of living (88% of national average).

How Much Can You Earn Doing House Cleaning in Las Cruces?

Part-time
15 hrs/week
$1,987/mo
$23,844/yr
Full-time
35 hrs/week
$4,635/mo
$55,620/yr
Recommended
Hustler
50 hrs/week
$6,622/mo
$79,464/yr

Estimates based on Las Cruces average rates. Actual income varies by experience, efficiency, and client mix.

Las Cruces vs Other New Mexico Markets

MarketHourly RateCOLDemand
Las Cruces$31/hr88%medium
Santa Fe(most expensive)$39/hr110%high
Roswell(most affordable)$29/hr82%low
New Mexico Average$33/hr93%-

Market Position: Las Cruces

Las Cruces sits at the state average for New Mexico - price competitively and focus on service quality to stand out.

Your Competitors Are Picking Up

Your Business Misses 5-10 Calls a Day.
One Is a Hot Lead - Gone to a Competitor.

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Losing:$3,000-$6,000/mo in missed calls
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New Mexico Licensing Requirements

  • No state contractor license required
  • CRS registration required for tax purposes
  • Workers comp required at 3+ employees
  • Local licenses vary by city

This information is provided as general guidance only. Requirements may change and vary by locality. Always verify current requirements with state and local licensing authorities before starting your business.

Las Cruces House Cleaning Business Tips

Local insights for running a successful house cleaning business in New Mexico

operations

Water conservation is paramount. Specialize in xeriscape and low-water landscape maintenance.

pricing

Santa Fe's wealthy art community pays premium for quality. Position as high-end.

seasonal

Monsoon season (July-September) creates post-storm cleanup demand.

Key Insight: New Mexico's unique architecture and climate require specialized skills that command premium rates.

House Cleaning Demand in New Mexico by Month

Plan your year around seasonal demand patterns.

Jan
45%
Feb
55%
Mar
70%
Apr
85%
May
95%
Jun
90%
Jul
85%
Aug
85%
Sep
90%
Oct
85%
Nov
60%
Dec
45%
Peak: Sep-Jun
Off-season: Dec-Feb

Plan alternative income sources for the off-season months.

Frequently Asked Questions

How much should I charge for house cleaning in Las Cruces?

In Las Cruces, NM, you should charge $31-$46/hour for house cleaning. This is 12% below the national average because Las Cruces's cost of living is 88% of the US baseline. For typical jobs, expect to quote $62-$154.

What's the average house cleaning rate in Las Cruces, New Mexico?

The average house cleaning rate in Las Cruces is $31/hour or $92 per job. Las Cruces has average demand with a population of 111K. Local pros typically charge $25-$46/hour depending on complexity.

How much do house cleaning companies charge per hour in Las Cruces?

House Cleaning companies in Las Cruces charge $25-$46/hour (88% of national average). Entry-level jobs start around $25/hour, while complex work commands $46+/hour. The average demand in Las Cruces supports these rates.

What factors affect house cleaning prices in Las Cruces?

Key pricing factors in Las Cruces: (1) Cost of living - 12% below national average at 88%, (2) Market demand - medium in this area, (3) Competition - Las Cruces's 111K population creates average demand, (4) Job complexity and materials, (5) Seasonal demand fluctuations.

Do I need a license for house cleaning in New Mexico?

New Mexico licensing requirements: No state contractor license required CRS registration required for tax purposes Workers comp required at 3+ employees This information is provided as general guidance only. Requirements may change and vary by locality. Always verify current requirements with state and local licensing authorities before starting your business.

Is Las Cruces a good market for house cleaning businesses?

Las Cruces shows average demand for house cleaning services. With 111K residents and a 88% cost of living index, local businesses can charge $31-$46/hour. The New Mexico market is slightly lower than for service businesses.

How do Las Cruces house cleaning prices compare to New Mexico average?

Las Cruces house cleaning prices are typically 12% below the New Mexico state average. While state average is around $33/hour, Las Cruces pros charge $31/hour due to the city's 88% cost of living index.

Trusted Data Sources

Based on

10,000+ quotes

Used by

5,000+ pros

Updated

January 2026

Verified by

BLS Data

House Cleaning pricing data for Las Cruces, New Mexico is sourced from U.S. Bureau of Labor Statistics, Census Bureau cost of living data, and verified quotes from local service professionals.

Data Sources:

  • U.S. Bureau of Labor Statistics
  • New Mexico Labor Department
  • U.S. Census Bureau

Last updated: January 2026