Pop. 5.9MCOL: 93%5 month season#30 Market
Off-peak rates available - best time for interior work

How Much to Charge for House Cleaning in Wisconsin?2026 Statewide Rates & Calculator

With 5.9M residents and a 68.4% homeownership rate, Wisconsin has approximately 4,031,303 potential house cleaning customers. High demand in a budget-conscious market - volume is your best friend here. Demand for house cleaning stays steady throughout the year, making income more predictable. Wisconsin rates run about 4% lower than neighboring Minnesota - useful context if you serve clients near the border.

Or Use Wisconsin State Average

Don't see your city? Use the calculator below with Wisconsin statewide rates.

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Use 0.5 for half baths

$

Suggested: $33/hr based on Wisconsin wages

Your Pricing

Recommended Price

$149/visit

Range: $137 - $168

$34/hr equivalent - 4.3h estimated

Cost Breakdown

Labor Cost$132.99
Supplies$13.00
Subtotal$145.99
Frequency Discount-$21.90
Markup (20%)+$24.91

While you clean houses, customers call. 62% won't leave voicemail.

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Wisconsin House Cleaning Market Intelligence

Pricing models, earning potential, and market comparison for house cleaning in Wisconsin.

House Cleaning Pricing Breakdown

Pricing ModelLowTypicalHigh
Per room$23$37$56
Per sq ft$0.05$0.09$0.14
Per hour$23$33$47
Flat rate (whole house)$93$163$233

Prices adjusted for Wisconsin cost of living (93% of national average).

How Much Can You Earn Doing House Cleaning in Wisconsin?

Part-time
15 hrs/week
$2,099/mo
$25,188/yr
Full-time
35 hrs/week
$4,899/mo
$58,788/yr
Recommended
Hustler
50 hrs/week
$6,998/mo
$83,976/yr

Estimates based on Wisconsin average rates. Actual income varies by experience, efficiency, and client mix.

Wisconsin vs Other Markets

MarketHourly RateCOLDemand
Wisconsin$33/hr93%high
National Average$35/hr100%-
Minnesota(neighbor)$34/hr97%high
Iowa(neighbor)$31/hr89%medium
Your Competitors Are Picking Up

Your Business Misses 5-10 Calls a Day.
One Is a Hot Lead - Gone to a Competitor.

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Losing:$3,000-$6,000/mo in missed calls
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Wisconsin Licensing Requirements

  • No state contractor license required
  • Register with WI Department of Financial Institutions
  • Workers comp required at 3+ employees
  • Local licenses vary by city

This information is provided as general guidance only. Requirements may change and vary by locality. Always verify current requirements with state and local licensing authorities before starting your business.

Wisconsin House Cleaning Business Tips

Local insights for running a successful house cleaning business in Wisconsin

growth

Lake house properties (Door County, Lake Geneva) are premium seasonal market.

seasonal

Short growing season (May-September) requires efficient scheduling.

seasonal

Snow services in winter complement lawn care for year-round revenue.

marketing

Milwaukee and Madison are distinct markets with different customer bases.

Key Insight: Wisconsin's lake culture and seasonal tourism create strong supplemental revenue opportunities.

House Cleaning Demand in Wisconsin by Month

Plan your year around seasonal demand patterns.

Jan
20%
Feb
25%
Mar
45%
Apr
70%
May
90%
Jun
100%
Jul
95%
Aug
90%
Sep
85%
Oct
60%
Nov
35%
Dec
20%
Peak: May-Aug
Off-season: Nov-Feb

Plan alternative income sources for the off-season months.

Frequently Asked Questions

How much should I charge for house cleaning in Wisconsin?

In Wisconsin, house cleaning rates range from $26-$50/hour, with an average of $33/hour. Wisconsin's cost of living is 93% of the national average. Major cities like Madison command higher rates ($36/hr), while smaller markets like Racine average $30/hr.

What's the Wisconsin average for house cleaning services?

The Wisconsin statewide average for house cleaning is $33/hour or approximately $99-$165 per job. This reflects Wisconsin's 93% cost of living index relative to the national baseline.

Which Wisconsin cities have the highest house cleaning rates?

In Wisconsin, Madison has the highest house cleaning rates at around $36/hour due to its 102% cost of living. Other high-rate areas include Milwaukee, Madison, Green Bay.

Do I need a license for house cleaning in Wisconsin?

Wisconsin licensing: No state contractor license required Register with WI Department of Financial Institutions Workers comp required at 3+ employees Local licenses vary by city This information is provided as general guidance only. Requirements may change and vary by locality. Always verify current requirements with state and local licensing authorities before starting your business.

Is Wisconsin a good market for house cleaning businesses?

Wisconsin offers a competitive market for house cleaning with rates averaging $33/hour. The state's 93% cost of living index supports sustainable pricing. Top markets include Milwaukee, Madison, Green Bay.

Trusted Data Sources

Based on

10,000+ quotes

Used by

5,000+ pros

Updated

January 2026

Verified by

BLS Data

House Cleaning pricing data for Wisconsin is sourced from U.S. Bureau of Labor Statistics, Census Bureau cost of living data, and verified quotes from local service professionals.

Data Sources:

  • U.S. Bureau of Labor Statistics
  • Wisconsin Labor Department
  • U.S. Census Bureau

Last updated: January 2026