HIGH DEMANDPop. 104K
Off-peak rates available - best time for interior work

How Much to Charge for Painting in Rio Rancho?2026 Local Rates & Calculator

The Rio Rancho metro area has approximately 41,618 households - potential painting clients within a 15-mile radius. High demand in a budget-conscious market - volume is your best friend here.

Calculate Your Painting Price

Enter Your Details

Include hallways

sq ft

Wall surface area

$

Suggested: $41/hr based on Rio Rancho wages

Your Pricing

Recommended Price

$1,339

Range: $1,190 - $1,488

$0.89/sq ft - 17.6h estimated

5 gallons of paint needed + 3 gallons primer

Cost Breakdown

Labor Cost$661.99
Paint$225.00
Primer$60.00
Supplies$45.00
Total Materials$330.00
Subtotal$991.99
Markup (35%)+$347.01

While you paint, customers call. 62% won't leave voicemail.

Voctiv AI answers calls 24/7 while you work. Free to try.

Rio Rancho Painting Market Intelligence

Pricing models, earning potential, and market comparison for painting in Rio Rancho.

Painting Pricing Breakdown

Pricing ModelLowTypicalHigh
Per sq ft (interior)$1$2$4
Per sq ft (exterior)$2$3$5
Per room (avg 12x12)$184$368$644
Per hour$32$41$60

Prices adjusted for Rio Rancho cost of living (92% of national average).

How Much Can You Earn Doing Painting in Rio Rancho?

Part-time
15 hrs/week
$2,670/mo
$32,040/yr
Full-time
35 hrs/week
$6,231/mo
$74,772/yr
Recommended
Hustler
50 hrs/week
$8,901/mo
$106,812/yr

Estimates based on Rio Rancho average rates. Actual income varies by experience, efficiency, and client mix.

Rio Rancho vs Other New Mexico Markets

MarketHourly RateCOLDemand
Rio Rancho$41/hr92%high
Santa Fe(most expensive)$50/hr110%high
Roswell(most affordable)$37/hr82%low
New Mexico Average$42/hr93%-

Market Position: Rio Rancho

Rio Rancho sits at the state average for New Mexico - price competitively and focus on service quality to stand out.

Your Competitors Are Picking Up

Your Business Misses 5-10 Calls a Day.
One Is a Hot Lead - Gone to a Competitor.

Every time you can't answer, that caller Googles the next business - and they pick up. 62% won't leave a voicemail. They won't call back. That's $200-500 walking out the door. Stop losing money - let AI answer while you work.

Instant Call Answering

Never miss a lead, even at 3 AM

Smart Scheduling

Books appointments directly to your calendar

SMS Follow-ups

Automatic text confirmations to callers

24/7 Availability

Works while you sleep, holidays included

Losing:$3,000-$6,000/mo in missed calls
Invest:$29/moto capture every hot lead

"Best business tool I've added in years. Setup took 40 seconds and it was answering calls immediately."

- Mark T., Service Professional, Nebraska

Setup takes 40 seconds. While you're reading this, someone's trying to call you.

New Mexico Licensing Requirements

  • No state contractor license required
  • CRS registration required for tax purposes
  • Workers comp required at 3+ employees
  • Local licenses vary by city

This information is provided as general guidance only. Requirements may change and vary by locality. Always verify current requirements with state and local licensing authorities before starting your business.

Rio Rancho Painting Business Tips

Local insights for running a successful painting business in New Mexico

operations

Adobe buildings require gentle soft washing. Train on historic material care.

pricing

Santa Fe's wealthy art community pays premium for quality. Position as high-end.

seasonal

Monsoon season (July-September) creates post-storm cleanup demand.

operations

Stucco cleaning is a specialty service. Learn proper techniques for Southwest materials.

Key Insight: New Mexico's unique architecture and climate require specialized skills that command premium rates.

Painting Demand in New Mexico by Month

Plan your year around seasonal demand patterns.

Jan
25%
Feb
35%
Mar
55%
Apr
75%
May
90%
Jun
100%
Jul
100%
Aug
90%
Sep
75%
Oct
55%
Nov
35%
Dec
25%
Peak: May-Aug
Off-season: Nov-Feb

Plan alternative income sources for the off-season months.

Frequently Asked Questions

How much should I charge for painting in Rio Rancho?

In Rio Rancho, NM, you should charge $41-$62/hour for painting. This is 8% below the national average because Rio Rancho's cost of living is 92% of the US baseline. For typical jobs, expect to quote $83-$207.

What's the average painting rate in Rio Rancho, New Mexico?

The average painting rate in Rio Rancho is $41/hour or $124 per job. Rio Rancho has high demand with a population of 104K. Local pros typically charge $33-$62/hour depending on complexity.

How much do painting companies charge per hour in Rio Rancho?

Painting companies in Rio Rancho charge $33-$62/hour (92% of national average). Entry-level jobs start around $33/hour, while complex work commands $62+/hour. The high demand in Rio Rancho supports these rates.

What factors affect painting prices in Rio Rancho?

Key pricing factors in Rio Rancho: (1) Cost of living - 8% below national average at 92%, (2) Market demand - high in this area, (3) Competition - Rio Rancho's 104K population creates high demand, (4) Job complexity and materials, (5) Seasonal demand fluctuations.

Do I need a license for painting in New Mexico?

New Mexico licensing requirements: No state contractor license required CRS registration required for tax purposes Workers comp required at 3+ employees This information is provided as general guidance only. Requirements may change and vary by locality. Always verify current requirements with state and local licensing authorities before starting your business.

Is Rio Rancho a good market for painting businesses?

Rio Rancho shows high demand for painting services. With 104K residents and a 92% cost of living index, local businesses can charge $41-$62/hour. The New Mexico market is slightly lower than for service businesses.

How do Rio Rancho painting prices compare to New Mexico average?

Rio Rancho painting prices are typically 8% below the New Mexico state average. While state average is around $42/hour, Rio Rancho pros charge $41/hour due to the city's 92% cost of living index.

Trusted Data Sources

Based on

10,000+ quotes

Used by

5,000+ pros

Updated

January 2026

Verified by

BLS Data

Painting pricing data for Rio Rancho, New Mexico is sourced from U.S. Bureau of Labor Statistics, Census Bureau cost of living data, and verified quotes from local service professionals.

Data Sources:

  • U.S. Bureau of Labor Statistics
  • New Mexico Labor Department
  • U.S. Census Bureau

Last updated: January 2026