VERY HIGH DEMANDPop. 270K
Off-peak rates available - best time for interior work

How Much to Charge for Pressure Washing in Madison?2026 Local Rates & Calculator

The Madison metro area has approximately 107,936 households - potential pressure washing clients within a 15-mile radius. Plenty of work available at competitive rates. Focus on efficiency and client retention. Costs in Madison run 9% above the Wisconsin state average, supporting higher rates.

Calculate Your Pressure Washing Price

Enter Your Details

sq ft

Average driveway: 600 sq ft

$

Suggested: $77/hr based on Madison wages

min
$

Fuel, pump wear, chemicals

%

Insurance, marketing, admin

Your Pricing

Recommended Price

$212

Range: $195 - $229

$0.35/sq ft - 1.5h estimated

Cost Breakdown

Labor Cost$94.25
Travel Cost$26.18
Equipment$15.30
Supplies$12.00
Overhead (15%)$22.16
Subtotal$169.89
Markup (25%)+$42.11

While you're pressure washing, customers call. 62% won't leave voicemail.

Voctiv AI answers calls 24/7 while you work. Free to try.

Madison Pressure Washing Market Intelligence

Pricing models, earning potential, and market comparison for pressure washing in Madison.

Pressure Washing Pricing Breakdown

Pricing ModelLowTypicalHigh
Per sq ft$0.15$0.28$0.41
Driveway$102$179$256
Deck / patio$154$256$358
Full house$256$434$612
Per hour$52$77$102

Prices adjusted for Madison cost of living (102% of national average).

How Much Can You Earn Doing Pressure Washing in Madison?

Part-time
15 hrs/week
$2,056/mo
$24,672/yr
Full-time
35 hrs/week
$4,797/mo
$57,564/yr
Recommended
Hustler
50 hrs/week
$6,853/mo
$82,236/yr

Estimates based on Madison average rates. Actual income varies by experience, efficiency, and client mix.

Madison vs Other Wisconsin Markets

MarketHourly RateCOLDemand
Madison$77/hr102%very high
Racine(most affordable)$64/hr85%medium
Wisconsin Average$70/hr93%-

Market Position: Madison

Madison is a premium market in Wisconsin - costs here are above the state average, supporting higher service rates.

Your Competitors Are Picking Up

Your Business Misses 5-10 Calls a Day.
One Is a Hot Lead - Gone to a Competitor.

Every time you can't answer, that caller Googles the next business - and they pick up. 62% won't leave a voicemail. They won't call back. That's $200-500 walking out the door. Stop losing money - let AI answer while you work.

Instant Call Answering

Never miss a lead, even at 3 AM

Smart Scheduling

Books appointments directly to your calendar

SMS Follow-ups

Automatic text confirmations to callers

24/7 Availability

Works while you sleep, holidays included

Losing:$3,000-$6,000/mo in missed calls
Invest:$29/moto capture every hot lead

"I answer calls now when I can, but Voctiv catches everything I miss. No more lost leads."

- William P., Small Business Owner, Utah

Setup takes 40 seconds. While you're reading this, someone's trying to call you.

Wisconsin Licensing Requirements

  • No state contractor license required
  • Register with WI Department of Financial Institutions
  • Workers comp required at 3+ employees
  • Local licenses vary by city

This information is provided as general guidance only. Requirements may change and vary by locality. Always verify current requirements with state and local licensing authorities before starting your business.

Madison Pressure Washing Business Tips

Local insights for running a successful pressure washing business in Wisconsin

growth

Lake house properties (Door County, Lake Geneva) are premium seasonal market.

marketing

Milwaukee and Madison are distinct markets with different customer bases.

seasonal

Spring salt damage creates pressure washing demand March-April.

Key Insight: Wisconsin's lake culture and seasonal tourism create strong supplemental revenue opportunities.

Pressure Washing Demand in Wisconsin by Month

Plan your year around seasonal demand patterns.

Jan
0%
Feb
5%
Mar
20%
Apr
50%
May
80%
Jun
100%
Jul
100%
Aug
85%
Sep
60%
Oct
35%
Nov
15%
Dec
5%
Peak: Jun-Aug
Off-season: Nov-Mar

Plan alternative income sources for the off-season months.

Frequently Asked Questions

How much should I charge for pressure washing in Madison?

In Madison, WI, you should charge $77-$115/hour for pressure washing. This is 2% above the national average because Madison's cost of living is 102% of the US baseline. For typical jobs, expect to quote $153-$383.

What's the average pressure washing rate in Madison, Wisconsin?

The average pressure washing rate in Madison is $77/hour or $230 per job. Madison has average demand with a population of 270K. Local pros typically charge $61-$115/hour depending on complexity.

How much do pressure washing companies charge per hour in Madison?

Pressure Washing companies in Madison charge $61-$115/hour (102% of national average). Entry-level jobs start around $61/hour, while complex work commands $115+/hour. The average demand in Madison supports these rates.

What factors affect pressure washing prices in Madison?

Key pricing factors in Madison: (1) Cost of living - 2% above national average at 102%, (2) Market demand - very high in this area, (3) Competition - Madison's 270K population creates average demand, (4) Job complexity and materials, (5) Seasonal demand fluctuations.

Do I need a license for pressure washing in Wisconsin?

Wisconsin licensing requirements: No state contractor license required Register with WI Department of Financial Institutions Workers comp required at 3+ employees This information is provided as general guidance only. Requirements may change and vary by locality. Always verify current requirements with state and local licensing authorities before starting your business.

Is Madison a good market for pressure washing businesses?

Madison shows average demand for pressure washing services. With 270K residents and a 102% cost of living index, local businesses can charge $77-$115/hour. The Wisconsin market is about equal to for service businesses.

How do Madison pressure washing prices compare to Wisconsin average?

Madison pressure washing prices are typically 2% above the Wisconsin state average. While state average is around $70/hour, Madison pros charge $77/hour due to the city's 102% cost of living index.

Trusted Data Sources

Based on

10,000+ quotes

Used by

5,000+ pros

Updated

January 2026

Verified by

BLS Data

Pressure Washing pricing data for Madison, Wisconsin is sourced from U.S. Bureau of Labor Statistics, Census Bureau cost of living data, and verified quotes from local service professionals.

Data Sources:

  • U.S. Bureau of Labor Statistics
  • Wisconsin Labor Department
  • U.S. Census Bureau

Last updated: January 2026